This is a conversation with Rob Campbell, the Chief Strategy Officer and a Partner at Deutsch. Rob founded two agencies, was the regional head of planning at Y&R Asia, and the head of strategy at Wieden & Kennedy in Shanghai, among other roles. He also writes one of the most popular planning blogs on the web, Musings of an Opinionated Sod. Enjoy!
This is a conversation with Elise Mitchell, the Founder and CEO of Mitchell Communications, the CEO of the Dentsu Aegis PR network, and the President of the International Communications Consultancy Organization which represents 2,500 public relations firms in 55 countries. Elise built one of the largest PR firms in the US with clients including Walmart, Hilton, P&G, Kraft, Sony, Canon, and more. She is also the author of Leading Through the Turn. Enjoy!
The is a conversation with Bill Macaitis, a true technology luminary. Most recently, he was a board member and CMO of Slack. Before that, he was the CMO of Zendesk, the head of marketing at Salesforce, and the head of Online Marketing for Fox Interactive Media with responsibility for IGN, Rotten Tomatoes, Fox Sports, Askmen and Myspace during its heyday. Enjoy!
This is a conversation with a true giant of our industry, Chris Riley. He was the first strategist hired at Wieden and Kennedy in 1991 and was a part of the leadership team that grew the company from a small shop in Portland to the global creative agency it is today. He was the head of strategic planning for Apple as it launched the Mac vs. PC campaign, apple.com, the iPad, and the iPhone. Now, he leads Studioriley, which works with some of the worlds most innovative companies to bring them insight into the world. Enjoy!
This is a conversation with Richard Huntington. Richard is the Chairman and Chief Strategy Officer at Saatchi & Saatchi London. Before that, he held strategic leadership roles at AMVBBDO and HHCL, and worked with clients like Visa, Asda, Sky, HSBC, T-Mobile, and the Labour Party, He is also one of the godfather’s of the internet of planning and writes at Adliterate.com. Enjoy!
This is a conversation with Stefan Sagmeister. Stefan is the founder of the New York design studio Sagmeister & Walsh. He has collaborated with the likes of the Talking Heads, Aerosmith, the Rolling Stones, Lou Reed, David Byrne and Jay-Z on their album covers, winning 2 Grammy Awards along the way. In 2008, he released the fantastic book Things I Have Learned In My Life So Far. He created the Happy Show, an exhibition that’s gained over 350,000 visitors globally. And now, he launched his directorial debut, The Happy Film. Wired magazine called it “A highly entertaining confessional that is as much a reality show as experimental art piece.” You can download it on iTunes today. Enjoy!
Welcome to the Season 2 Finale! This is a conversation the co-founder of Zeus Jones, Adrian Ho. Adrian started his career in the mailroom at Lord, Denstu & Partners before working his way into planning. Since then, he's been a Planner at JWT, a Planning Director at Goodby and the Director of Account Planning at Fallon. In 2007, he and his partners launched Zeus Jones, part of a new breed of creative companies that are looking beyond advertising for growth. Their clients include General Mills, Nestle and 3M. Enjoy!
This is a conversation with Charlie McKittrick, Chief Strategy Officer at Mother New York. Charlie worked in the film business and built a design studio before going back to get his MBA in finance and marketing. In 2002, he made his way into the ad industry at Ogilvy, eventually becoming the Executive Director of the Marketing Strategy Group. At Mother NY, he works with clients like Target, Google, Netflix and Calvin Klein. Enjoy!
This is a conversation with Grey Montgomery. Grey grew up in his family’s newspaper business before taking on new product development and leading strategic planning for Gannett. From there, he led mobile initiatives for the Mclatchy company, and then moved to Winsight Media in 2015. He is now their Chief Content & Innovation Officer. Enjoy!
This is a conversation with Martin Weigel. Martin was the Global Planning Director at JWT and the Planning Director for Leo Burnett before taking on his current role as the Head of Planning at Wieden & Kennedy in Amsterdam. He also writes at MartinWeigel.org, which is one of those must-reads for anyone who likes to think deeply about the business. In this interview, we’ll walk through Martin's awesome career that took him to leadership roles in London, NY, Sao Paulo and now Amsterdam. Enjoy!
This is a conversation with the head of marketing for Spectacles by Snapchat, Kelly Nyland. Kelly has spent her career educating consumers about new technologies including leadership roles for Parrot, Sphero and Roli. She joined Snapchat in February of 2016 to lead the global launch for Specs. That included a new storefront in Venice, CA, a pop-up store in NY, googly-eyed vending machines, the ecommerce experience and a splash out-of-home campaign in major markets.
We talked about her career launching everything from drones to Star Wars toys, and got a behind the scenes look at the launch of Spectacles. Enjoy!
This is a conversation with Scott Carlson. Scott has had an amazing career leading teams at some of the most creative shops in the business including Deutsch, Chiat, dRush, the Love Collective and Mother. In 2012, he launched Van’s General Store with his partner Liev Schreiber. Since then, they’ve worked with the likes of Cadillac, Vespa and Pepsi.
We talked about his career in the business and what it takes to make a great idea today. Enjoy!
This is a conversation with one of the godfathers of planning on the internet, Russell Davies. Russell has had a massive career including leadership roles at Leo Burnett, Wieden + Kennedy, Nike, Ogilvy, R/GA, the UK Government Digital Service and now BETC London. He is also a founder of the Newspaper Club and a contributor to Campaign and Wired Magazine.
This is a Real Famous Snack. New episodes will be returning shortly, but we'll start with a shortened version of the Mel Exon episode. Mel is the CEO of the Sunshine Company. When we recorded, she was the Managing Director of BBH. She is also the co-founder of BBH Labs. Enjoy!